|

Welcome to the IndiaShop 2012 Exhibitor Resource Center! It is important for exhibitors to check this section on a daily/weekly basis, to be able to manage the exhibiting process.
Non exhibiting visitor policy
Non-Exhibiting Industry Supplier and/or Producer Policy (NONEX)
Retailers, brand marketers, design firms and our exhibitors have expressed concerns about IndiaShop maintaining its professional business atmosphere, and we join with them in that endeavor. As in past years, our policy regarding attendance at the show is: IndiaShop will charge non-exhibiting producers and suppliers of fixtures and displays a fee to attend the expo. Members of supporting organisations will be avail of a 15% discount. IndiaShop reserves the right to refuse registration to any individual. A limit of 5 approved persons per non-exhibiting producer/supplier company may attend. There are no exceptions to this policy.
If you are an association member, you will be asked to submit your membership information for verification.
Digitise your ads
To make an impact you need to stand out from the competition and increase your sales through our outstanding list of digital units. From cool cover wraps to tremendous transparents, your messaging will make an impact—and create powerful sales results for your company. Take a look at some of your options. Our design and technical team will be happy to customize these for you. Drop a line to ekta@indiaretailing.com with your needs and see your booth receive added footfalls.
Sponsorship opportunities
Participating at a focused expo like IndiaShop usually gets you the desired results; but what works best is if you have marketed and announced your presence before hand to all your prospective clients. IndiaShop is proud to be able to present you opportunities to advertise your presence, before, during and even after the show!
Sponsorship
It is important for you to draw the crowds to your booth for them to experience your service/product and for you to be able to meet prospective buyers/clients personally. Sponsoring a session or holding a workshop at the IndiaShop Expo gives you the automatic advantage of your name being flashed in all communication that goes from us, ensuring your prospects have top-of-mind recall for your brand by the time they actually enter the expo.
Exclusive Sponsor Slots
Delegate badge/Badge Holder/Badge Lanyard: Imagine 5000 people walking around for 2 full days with your logo prominently displayed on their badges, which must be worn at all times within the show premises.
Digital Signage: If you are a company involved in providing these unique display units, make sure you are the one who is welcoming the delegates at the two entrance gates. Two displays at each of the entrances will be placed where you can prominently display your logo and advertising messages. These signages will be the centre of attention at all times with news updates, show schedules and other relevant information.
Floor/Entrance Graphics: Are you a company involved in flooring, graphic design or other décor enhancing techniques like GOBO lights etc.? Then this is the perfect opportunity for you to grab eyeballs and relevant eyeballs at that. Floor mats, decals, carpets or entrance tiling…choose your medium and make an impact even before the audience steps in.
Wayfinder signages: Directional and way-finder signages placed strategically around the expo area make it easier for people to find you. Do you want to miss out on this excellent medium?
Our marketing team will be glad to help you customize your package. Get in touch today and ensure that you maximize your return on investment. Only at IndiaShop!
IndaiShop GRID
The IndiaShop GRID is a unique initiative being introduced for the first time ever at an India exhibition.
The IndiaShop GRID helps IndiaShop attendees plan their show by searching for the products and services they simply must see during the two intensive days of networking, searching and tying up alliances. IndiaShop GRID gives exhibitors the chance to make a strong impression before the show and even schedule appointments with those attendees looking for what you have to offer. When you register for IndiaShop GRID, free of cost, your company description and products become searchable by all registered attendees. You can post video, sales brochures, and press releases on the GRID for attendees to view.
The information that you put onto the IndiaShop GRID will be used for the 2012 Show Directory, the tool attendees use to find you at the show and keep for reference throughout the year. You may update your listing as often as you like, through out the year!
Create your listing today. Be ready when attendees start accessing GlobalShop Connect to plan their show.
Booth Construction & Display Guidelines
IMAGES has developed the necessary information to properly design and build your exhibit as well as plan your booth's layout and content. These professional standards ensure an environment conducive to successful interaction with your audience and your fellow exhibitors.
Linear, Corner & Perimeter Booths
Linear booths, also called "in-line" booths, are generally arranged in a straight line and have neighboring exhibitors on their immediate right and left, leaving only one side exposed to the aisle. Corner booths must adhere to the same guidelines as linear booths with the exception that two sides will be exposed to the aisle. Perimeter booths are linear booths that back up against a wall of the facility, not to another line of exhibits.
Dimensions:
Linear & Perimeter booths are commonly ten feet (10') wide and ten feet (10') deep, i.e., 10' x 10'. Corner booths are commonly a minimum of twenty feet (20') wide and ten feet (10') deep, i.e., 10' x 20'.
The maximum back wall height limitation is eight feet (8') for Linear and Corner booths and twelve feet (12') for Perimeter booths.
Use of Space - Line of Sight Rule
A maximum height of 8' for Linear and Corner booths and 12' for Perimeter booths is allowed only in the rear half of the booth, with a 4' height restriction imposed on all materials in the remaining space forward to the aisle. Materials within the booth must be constructed so not to obstruct sight lines of neighboring exhibitors. Additionally, any unfinished and exposed portion of an exhibit must be made presentable prior to show opening at the expense of the exhibitor.
Special consideration
When three or more linear booths are used in combination as a single exhibit space, the 4' height limitation is applied only to that portion of the exhibit space which is within 10' of an adjoining booth.


Common Considerations and Requirements
Canopies and Ceilings
Canopies, including ceilings, umbrellas and canopy frames, can be either decorative or functional (such as to shade computer monitors from ambient light or to allow for hanging products). Canopies for linear or perimeter booths should comply with line-of-sight requirements.
The bottom of the canopy should not be lower than 7 feet (2.13 meters) from the floor within 5 feet (1.52 meters) of any aisle. Canopy supports should be no wider than three inches (.08 meters). This applies to any booth configuration that has a sight line restriction, such as a linear booth. Fire and safety regulations in many facilities strictly govern the use of canopies, ceilings, and other similar coverings. Please contact Nielsen Expositions if your exhibit is composed of any ceiling treatment.
Hanging Signs and Graphics
Hanging signs and graphics are permitted in all Island, Split Island and Peninsula booths, to a maximum height of twenty five feet (25') from the floor to the top of signage and/or graphics. End-cap and linear booths do not qualify for hanging signs and graphics. The distance is measured from the floor to the top of the sign. Whether suspended from above or supported from below, they should comply with all ordinary use-of-space requirements. For example, the highest point of any sign should not exceed the maximum allowable height for the booth type.
Hanging signs and graphics should be set back ten feet (10') from adjacent booths and be directly over contracted space only. Approval for the use of hanging signs and graphics must be received from Show Management. Variances may be issued at show management's discretion. Drawings should be submitted with the approval request and available on-site for inspection.
Multi-Level Exhibits
A Multi-story exhibit is a booth where the display fixture includes two or more levels. A multi-storied exhibit requires prior approval by the exhibit facility, and/or relevant local government agency, as well as show management because it is deemed to be a "structure" for building purposes. All Multi-Level and Covered exhibits require a plan that is signed, sealed (with official seal) and dated by a registered architect or engineer and a certificate of flame retardant materials submitted to show management and the facility at least 60 days in advance.
Platforms
Equipment and viewing platforms are not limited in height, but the platform may not exceed the height of the equipment.
Towers
A tower is considered a freestanding exhibit component separate from the main exhibit fixture that is used for identification and display purposes only.
Towers will be permitted to a height and depth that correspond to the height regulations for the appropriate exhibit configuration of which they are a part. For example, towers that are part of a peninsula exhibit will not exceed 20 feet (5 meters) in height.
All towers in excess of 12 feet (3.66 meters) must have drawings available for inspection by show management and the official services contractor during the time the tower is being erected, exhibited and dismantled at the exhibition site. The plans must include a signature or stamp of a reviewing structural engineer indicating that the structure designed is properly engineered for its proposed use. A signature of an authorized official of the exhibit building company indicating that the structure is built in compliance with the details and specifications set forth on the drawings must also be included.
Fire and Safety Regulations
All construction materials used in your booth design must be made from certified fire retardant materials. Each exhibitor is asked to have available on-site both samples for testing and flame proofing certificates for inspection.
Electrical
Outlined within your Exhibitor Manual are the specific facility electrical requirements. Please read these requirements carefully and contact the facility-engineering department with special needs or considerations.
Common considerations include:
- * All 110-volt wiring should be grounded three wires.
- * All wiring that touches the floor must be a minimum of 14-guage/three wire flat cord insulated to qualify for "extra hard usage".
- * All power strips must be UL approved, with built-in overload protectors.
Additional Information:
Any unfinished and/or exposed portion of an exhibit must be made presentable prior to show opening at the expense of the exhibitor.
The following items require written approval from the Nielsen Operations Department before they can be included in your exhibit. Your request must be submitted no less than 30 days in advance of the first day of the event move-in.
Advance Permission Requests are for the Following:
- Bridging Aisles
- Catwalks or Raised Walkways
- Hanging Signs
- Heavy or Unusual Structures
- Lighting Trusses or Hanging Lighting
- Motor Vehicle Displays
- Multi–Level or Covered Exhibit Areas
- Open Flame and/or Propane
- Photography & Video Recording
- Sound or Music
- Special Lighting (such as Lasers or Ultraviolet)
- Stand Alone Towers
|